Lead generation is dependent on SEO performance

SEO performance is the science of driving increasing numbers of traffic to your website. No traffic means no leads, no sales.

This service starts at a basic level of keyword monitoring and regular adjustments, through to an aggressive, competitive play for search position for those that want to dominate key online territory.

Search trends are constantly changing

How people search online changes often and quickly. SEO performance maintenance will ensure that the keywords on your site remain up to date and are THE most relevant and profitable keywords available. It will also ensure your website is gaining presence, visibility and reach through core SEO & SEM (search engine marketing) strategies.

The internet is a dynamic and responsive environment. Creating a website and then letting it sit static will not serve your business.

Monitoring SEO is not the same thing as measuring client feedback. It takes specialised skills, specific knowledge and an awareness of what is going on in the online landscape.

SEO maintenance takes time - it makes sense to outsource

Like most business owners, you probably don’t have the time, inclination or expertise to monitor your own site’s SEO performance and maintenance, which is why this is one of our most sought after services.

Statistics

4 significant reasons to start SEO and ask ASENZ to manage the process:

90% of all clicks to websites from natural search come from the 1st page of Google.
In 2007, Google revealed on its blog that they made over 450 changes to its ranking algorithm. This equates to an average of more than 9 changes per week! Currently Google makes over 300 changes per year.
Once your website has been perfectly optimized it is quite likely that search engine algorithms can change in a way that can significantly and adversely affect your website’s ranking.
There are masses of information out there, knowing what counts, what doesn’t and what is simply hype takes time and experience.

Deliverables

The deliverables are many, so we have included here the broad categories of activity:

Adjusting, replacing, strengthening keywords on the page
Submission to related directories, search engines and other listings vehicles
Creation of back-links to the site, search engine marketing
Content publishing off-site, building more pages on site
Monitoring and administration of crawl errors, broken links etc
Analysis of competitor strategies, performance monitoring
Optimisation for local area search, social bookmarking and media

Cost

ASENZ customers have a significant benefit afforded by the ASENZ360 (WebGenius) platform when it comes to SEO. The costs to implement and manage SEO performance is reduced by the emarketing focus the platform provides.

SEO costs for our customer sites are a fraction of the costs charged by other (reputable) SEO companies and the breadth of SEO work we take on is far more extensive than almost all SEO companies. Our services include content writing and publishing, social bookmarking and commentary, text and graphic changes on the website.

SEO performance maintenance starts at $199 and increases in relation to the number of keywords being managed and the number of hours applied.